The Social Journal
Simplifying social media marketing, one post at a time.
Aggressive, argumentative, a sick sense of humor, and attention seeking. Meet the internet troll—a creature we’re so accustomed to nowadays, that they’ve become an enduring element of the internet, especially…
It’s all done. Well, almost. Your new product is finally ready. Your team has invested time, effort, and resources into its development, and now, it’s all in your hands. You’ll…
If you line up a group of 10 people who’ve used Pinterest, chances are at least 6 of them have discovered multiple new businesses thanks to the platform. It’s estimated…
There are multiple online marketing channels that brands can use, and social media is probably the most valuable of them all. This is because there are many marketing goals that…
Imagine an idea board, shopping catalog and marketing platform all wrapped-up in one. Now put a bright red pin on it, and there you go—you know what we’re talking about!…
It’s happening—people are finally recognizing social media as an indispensible part of their marketing strategy. Social media is where everybody is, and it has permeated all demographics. This gives marketers…
The social media content universe is not just ridiculously vast, but also constantly expanding. From strictly product-centric content, to educational and even infotainment, there are countless types of content, that…
Among social networks that exist today, LinkedIn is unique, as people come to it expecting to consume professional content. As a network, it’s all about building connections, and it’s a…
LWith the constant chaos of the Twitter-verse, it can be hard to cherry-pick and view just the content you’d like. But what if we told you there’s a way to…
It’s no secret—videos are the new king of social media marketing, and it’s expected to grow even further. In fact, a study by Go-Globe states that videos are expected to…
It’s that time of the year, ladies and gentlemen! While half of the internet is hunting for ideas online-in between making dinner reservations and checking their bank balance-the other half…
Every day, about 150 million conversations happen on the Instagram’s Direct Message section. What if we told you that a third of all those numbers are coming in from Stories?…
Brands can do many things on social media—build a following, interact with followers, and even convert those followers into customers. After all, social media marketing is part of the marketing…
If a social network has over a billion users, it’s safe to say that a lot of business is happening on it. Instagram is so widely popular with both brands…
We all know YouTube. We’ve all spent entire evenings watching cat videos when what we actually wanted to see was something entirely different. YouTube is extremely popular; in fact, it’s…
If you’re a business on Instagram, you know it’s not easy. On the fastest growing social network with people’s feeds refreshing every ten seconds, you’ll need to bring your A-game…
The new year is upon us, and with it the growth of social media is only expected to continue. This projection estimates that 2.77 billion people will be using social…
Storytelling in 280 characters, designing catchy mailers, and grabbing eyes with breathtaking photos—marketers have done it all. As social media today has grown into a multifaceted beast, marketing strategies and…
